Juan Moreno and his son Joe are currently the owners of three bakeries in Los Angeles. Their “youngest bakery” is Celaya located on 2704 Vermont Avenue.

Thanks to experience in the field, the Moreno family is able to balance its prices and product quality in order to stay competitive on the bakery market.

Watch this slideshow about Celaya Bakery:

‘The State of Vermont’ explores the businesses, restaurants and activities on Vermont Avenue. A collection of audio slideshows, the series was produced by the Visual Journalism class at the Annenberg School for Communication and Journalism at the University of Southern California.