“Pamper Me Day” comes to South LA



By Meghan Coyle | Annenberg Radio News

Hair stylist Aja Marie Chaff gives back to the community by cutting hair on Pamper Me Day. | Photo by Mirian Fuentes

Hair stylist Aja Marie Chaff gives back to the community by cutting hair on Pamper Me Day. | Photo by Mirian Fuentes

Homeless men and women relaxed for a spa day at Awesome Hair Salon in South L.A. on Monday Feb. 23. The salon provided free manicures, facials and haircuts to homeless individuals and those living in transitional housing for the second annual “Pamper Me Day”.

The event hoped to give these men and women a boost of confidence so they can see themselves in a new way.

Hairstylists such as Aja Marie Chaff spent time with participants to get a sense of their own individual style. Understanding who these people are and what they are looking for helps gives the customers a better experience, according to Chaff.

Martina Tegalo hasn’t had her hair cut since she attended the event last year.

“I always wait every year for this event because it’s a really special event,” she said.

Sheila Thorne, founder and CEO of the Women of Color Entrepreneur Directory, organized the event. The event is her way of paying it forward to thank all those that helped her when she was homeless.

Thorne estimates Awesome Hair Salon served 25 customers during the event. The salon hopes to make the event a regular occurrence.

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