The fight for Fresh & Easy in South Los Angeles goes to City Hall

South L.A. residents may agree that more fresh food grocery stores are needed in the area, but some are concerned that a proposed Fresh & Easy on Crenshaw Boulevard and 52nd Street is defying the rules.

Winnifred Jackson, President of Hyde Park Organizational Partnership for Empowerment (HOPE), says the proposed Fresh & Easy is flagrantly ignoring the requirements of the Crenshaw Corridor Specific Plan. The plan came into effect in November 2004 as a way of ensuring “a balance of commercial land uses,” and cohesion between residential and commercial space. In an open letter to City Watch, Jackson explained the resistance to the proposed Fresh & Easy:

“Fresh & Easy has refused to comply with the pedestrian oriented design standards of our Crenshaw Corridor Specific Plan, as they would be required to do in any Westside community,” wrote Jackson.
“Instead of respecting our Crenshaw community’s Specific Plan and treating us like equals, Fresh & Easy has sought to divide our community, mischaracterize HOPE’s position, and make residents fear standing by our community’s basic planning standards.”

On Wednesday morning City Hall will host a hearing to address the proposed Fresh & Easy on Crenshaw Boulevard and 52nd Street, following an appeal against the development plans submitted by HOPE.

City Council Hearing on Fresh & Easy’s Proposal for a Neighborhood Market in South LA
Wednesday, December 8th 2010, 10:00 AM
Council Chambers City Hall Room #340
200 N. Spring Street, Los Angeles 90012

Residents who support the Fresh & Easy proposal as it stands can join the Community Health Councils counter-appeal. A bus service will be offered from CHC headquarters to City Hall and Back on Wednesday morning. RSVP to Tanishia Wright with Community Health Councils at tanishia[at] or 323.295.9372 x225.